
.what.
A Regeneration Gaming Platform
The Blue City combines storytelling and gaming. The solution can help cities, conservation areas, indigenous protected areas and so on.
How it works
We sell real world game areas to companies committed with ESG targets. We connect our virtual world - The Blue City - to that game area and then we create a game based on virtual challenges and real life missions that will be accomplished by gamers.
.why.
ESG
ESG performance becomes more important to companies every year
88% of investors say that a top sustainability portfolio concern for them is climate-related risks. They also say that they plan to double their ESG assets in five years.
gaming
Gaming industry and number of gamers grow exponentially every year
3.2B is the increase in number of gamers. Gamers worldwide in 2021 were up 5.3% year on year, with more than 3 billion gamers, of the 5 billion people who are online.
metrics
Combining ESG and gaming can help increase and quantify environmental actions driven by people
There is no easy way to quantify environmental actions driven by people, but connecting companies and gamers can be a solution.
.how it works.for gamers.
missions
Gamer finds and accomplishes missions.

UGC
Gamer generates content to prove accomplished missions.

gallery
Gamer uploads content in the gallery, under their avatar.
.how it works.for companies.
lands
Company buys land plots and proposes themes related to its ESG goals.

ESG goals
Platform creates a game with missions in company's land plot, according to its ESG goals.
activation
The platform activates a game in each company's land plot.

metrics
Company check gamers activity through uploaded content in Gallery.
.missions.content.
Although the game world is virtual, gamers have to accomplish missions in real life. Missions are created combining land owners ESG targets and the needs of the land. These are some examples of missions themes:
water
Water economy
Water reuse
Rainwater harvesting
sanitation
Types of sewage
Sewage quality
Clandestine connections
waste
Types of waste
Waste treatment
Waste sorting centers
species
Types of species
Species preservation
Species planting
soil
Types of soil
Soil permeability
Urban drainage
energy
Types of energy
Energy economy
Clean energy
.platform basic.components
webpage
Gamers watch initial animation, create avatar, choose game area and begin to play.
gamer app
Gamers enter into a virtual world, starts to find challenges and missions, watch videos, meet and interact with mentors and accomplish missions.
gallery
Gamers publish their accomplished missions in the gallery, under their avatar.
.platform premium.components
land app
With the land app companies, local and environmental business will be able to buy, sell and rent land plots.
AR technology
With the gamer app AR gamers will be able to find and interact with characters and missions in real world.
VR technology
With the gamer app VR gamers will have an immersive experience in virtual world VR lands.